How to Maximize the Use of Group Boards

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Group boards are already here since the early stages of Pinterest. It is like a group folder where 2 or more people collaborate and share their pins to a board. There are boards that are for general collaboration but there are also boards that has a very specific topic and  strict rules that you should follow. 

You can easily spot a group board if you see that there are collaborators in the group like this:

how to spot a group board

How do you join Pinterest group boards?

There are many ways on how to join group boards but these are the ones I have an experience with:

  1. Pingroupie.com – this is a website where you can find group boards. there are big and small group and you can find every topic based on your niche. the information on how to join in the group is specified there so make sure to follow the instructions and their rules.
  2. Facebook groups – there are a lot of Facebook groups that you can join that allows people to actually join a group board.
  3. Email the board owner – so when you check the group boards in Pinterest, you can sometimes see the group board owner’s information on how to join.
  4. Tailwind Tribes – much like a group board, Tailwind tribes is also an effective way to show up your content to new audience. Again, follow their rules and regulations. 

Which Group board is a right fit?

In order to make sure that the group board will work for you and not against you, you have to make sure that fit your niche and topic. So do not join a group boards about real estate if your topic is about food photography. Remember that you are on Pinterest to showcase and represent your brand.

Next, you have to make sure that the boards are searchable. Of course, do not join groups that uses cutesy title like “I Love Pinterest” if you are looking for a “Pinterest Marketing” boards.

Lastly, you make sure that the group boards are active. Make sure that the pins inside the group doesn’t post stolen pins, pins with bad link or pins that are outside the topic. Remember that quality over quantity is still the best.

So while group boards are great for leveraging your pins specially when you are still starting up, if you think that the group board is not working for you, you can always leave the group board and focus on your own boards. 

If you wanted to know more tips and tricks about leveraging group boards, you can join us at Pinterest Marketing for Filipinos.

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